A message from our founder, Laurie McCartney

Welcome to SOLEbeauty. As a busy working woman, daughter and mother of two, my mission for SOLEbeauty is to create inspiring products for women, our "SOLEsecrets" to help simplify their lives and make them feel beautiful. SOLEbeauty is about empowering women to be everything they want to be. Through SOLEbeauty, I want you to be able to "let your sole shine through."

Surf. Sand. SOLEbeauty -inspired by southern California easy living.

SOLEbeauty offers smart makeup and skin care solutions, our "SOLEsecrets" for today's busy woman. We've taken the guesswork out of finding the best makeup and skin care by offering a streamlined collection of must-have solutions that make you look and feel beautiful.

We start with makeup that is marine -infused and mineral-enriched for a subtle, healthy, natural glow that is as good for your skin as it makes you look. Our products are formulated from the best ingredients we can find. What you get is makeup that is good for you, long lasting and makes you look and feel wonderful. Nothing dazzles quite like a healthy, radiant complexion that reveals your natural beauty within.